Social media is now a normal part of everyday life. Many people use online platforms to communicate with friends, share opinions, and stay informed about current events.

However, social media activity can sometimes affect the workplace. Posts shared online may be visible to colleagues, customers, or the public, and in some cases may be associated with an employee’s organisation.

Inappropriate online behaviour can damage professional relationships, harm organisational reputation, or breach workplace policies. Even personal accounts can create workplace issues if posts involve colleagues, confidential information, or offensive content.

Understanding how to use social media responsibly helps employees protect both their own professional reputation and the reputation of their organisation.

This course introduces the POST framework, a simple way to think about online behaviour before sharing content on social media.